Featured journey · 3 reads
One projector. Three connected stories.
Follow Lantern from a purchase to a community event and a maintenance decision. Shared identities keep the twenty core entities connected.
The illustrated field guide
Follow the money. Find the people. Get the denominator right. Visual guides to the ideas that make data mean something.
21 connected reads · Maps, worked examples, and a little healthy scepticism
Choose a reading path
Each path connects a few ideas. Read in order, or follow the part that catches your curiosity.
Browse all 21 articlesFeatured journey · 3 reads
Follow Lantern from a purchase to a community event and a maintenance decision. Shared identities keep the twenty core entities connected.
Reading path 2 · 4 reads
Follow one commercial journey through requests, bills, balances, and the units that make money meaningful.
Reading path 3 · 2 reads
See why a local clock, an event schedule, and a recorded instant answer different questions.
Reading path 4 · 4 reads
Separate the buyer, the human, the organization, and the mailbox before matching records.
Reading path 5 · 3 reads
Follow geographic identity into city names, locations, and resources that move.
Reading path 6 · 5 reads
Follow an invoice-based sales total into a geographic comparison, with a dated population and an explicit scale.
The complete collection
Follow a fictional projector maintenance job to distinguish asset identity, project work, observed lamp hours and document revision evidence.
Model a fictional Repair Day with distinct event, reservation, venue, address, team and time-zone records, plus practical schedule checks.
AboutEventReservationPlaceAddressTime zoneTeamOrganizational unitContact point
Buying is a relationship. Treating it as an identity makes everyday transactions unexpectedly confusing.
AboutCustomer
Follow a fictional projector purchase through an order, invoice, payment and outstanding obligation, keeping every record explainable.
AboutProductServicePaymentPayment obligationFinancial accountContractShipment
Names, brands, branches, and representatives tell different stories about organizational identity.
AboutOrganization
An invoice can explain a charge without proving payment. Follow one through customers, currencies, dates and a misleading green badge.
AboutInvoice
Two identical numbers, two currencies, and a dashboard that accidentally invents a total. Follow the units before following the money.
AboutCurrencyMoney amount
A fictional furniture order follows a branching route through supply, billing and payment—and exposes the danger of one giant status.
AboutOrder
A city name looks like a destination until two places answer to it.
AboutCity
One fictional projector links an owner, a borrower, a city and a dated value. None of those connections can stand in for the others.
An invoice, two allocated payments and an outstanding EUR500: follow the obligation without confusing documents with commitments.
An address tells you where a message might go. It does not always tell you who is there.
Schedules, occurrences, cancellations, and retries describe different things even when they share a time field.
Chinook music sales are the sample store's revenue. Music sales per capita divides that total by population, in US dollars per million people.
Billing country is the country an invoice is billed to. Shipping country is where goods are sent. They answer different questions.
A country here is a place with an ISO 3166-1 code: one value, with a name, aliases, and alpha-2, alpha-3, and numeric codes.
AboutCountry
Per capita means for each person: divide a total by the population of the same place, then scale it per person, per 1,000, or per 100,000.
AboutPer capita
Population is how many people live in a country at a stated time. The year and the source belong with the count.
AboutPopulation
Revenue here sums sales invoice totals for a period, before costs. Billed sales and money collected are different facts.
AboutRevenue
A Dublin clock repeats 01:30, while a date-only deadline waits for a business rule. Follow the missing context behind “due today.”
A human can occupy several roles without becoming several people—or collapsing into one ambiguous record.
AboutPerson